Social Media Archive

Yesterday, I had the pleasure of appearing on King 5 TV’s New Day NW chat show and was quizzed by the fabulous Margaret Larson on what makes social media activity engaging and how to gain more followers.

The eight-and-a-half minutes went super-quickly but we got good feedback from people who saw it live and on Twitter & Facebook that I’d struck the right balance (didn’t get too techy) and got the authenticity message across well.

Take a peek at the recording by clicking here and let me know what you think.

Below are a few more pictures of the studio before we went on air, a Green Room shot of me and PNW gardening legend, Ciscoe Morris, and pics sent to me by friends!

This article has been cross posted from the Delightful Blog:

Some of you might know that one of my many Delightful hats is actually more of a crown.

A Majestic SEO crown.

For over a year now, I’ve been lucky enough to act as Brand Ambassador for Majestic here in the USA, and speak at conferences about their incredible “big data” toolset.

My remit is to help broaden the audience for the brand and get other digital marketers enthused about getting smart with link data and using it for more than just SEO (search engine optimization).

I’ve done a couple of presentations this year and a couple of blog posts too about how best to use what Majestic has to offer, and on Friday 6th December at 9.30am PST (5.30pm GMT) I’ll be delivering a webinar on how businesses can use their tools for influencer discovery, digital PR and competitive analysis.

If you’re interested in hearing some top tips, feel free to register for FREE below:

Beyond SEO – Loving Link Data for Social Media Digital PR and More

If you know anyone in PR or social media that you think might benefit from a talk like this, please share this post!

In true real-time fashion the guys at Socialnomics have created the 3rd instalment  of their Social Media Revolution video.

I’ll not call out any of the stats to force you to watch all 4 mins and 19 seconds, but suffice to say the facts and figures are quite astounding especially ones about divorce, trust, marketing, kids, gamers, baby names…..and porn!

Predictions for the next version?

Can’t see the video? Click Here!

Stumbled on this ad from Crispin, Porter and Bogusky today….

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Training some teams here at Microsoft UK today on the beauty of social media, I asked some of my Twitter followers to tell me why they use the micro-blogging service so I could pass the wisdom on.

One of the first questions I always get asked when training is “Why should I be using Twitter?”

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Any online marketer should be using Twitter to data mine for what’s being said about their brand, product, service or even their competition.

It’s a given!

Twitter Search is great for finding out what’s being said out there and they’ve now integrated the functionality into the tool to make it easier to search and check out trending topics.

Now however, the guys from Mix Online have come up with the Archivist which is a very cool tool for mining for Tweets, saving them and exporting them to Microsoft Excel for reporting purposes!

They point out that Twitter will not keep these nuggets of insight for ever, so it’s crucial you save them somewhere.

As an example – Microsoft adCenter upgraded over the weekend, so I did a search on that found 328 tweets for that keyword.

There are a couple of “views” – the actual Tweets and avatars like above, or a trend line like below where you can see the spike in activity because of the new release.

A simple click of “Export To Excel” and you have a .TXT file you can open in Excel and play around with till your heart’s content!

Nice huh!?

Check out the documentation and download it here!