Microsoft Archive

Imagine 2011 Marketing Leadership Summit – Microsoft Advertising

Sports Illustrated Swimsuit Edition Dips with Microsoft Tag

clip_image001

Our friends over at Microsoft Tag have helped Sports Illustrated take the plunge into mobile marketing-land with their revealing Swimsuit Edition.

When readers scan the tag they can:

· Vote for their favourite of the eight models competing for the chance to be a SI Swimsuit rookie in the 2012 issue. They can view photos and video of each model.

· Watch behind-the-scenes video of all 17 models in the 2011 issue.

· Share videos via Facebook, Twitter or e-mail.

· See their favourite 2011 models in “Model vs. Model,” featuring swimsuit models matched with a Nissan car.

· Download Sports Illustrated’s new Swimsuit Mobile App.

Great stuff from a team who’ve been covering a lot of ground recently like the new USA Today execution and 3M.

To time-pressed to read?

Spend 90 seconds watching the below video to see what Tag has to offer.

Why Should I Use Twitter?

image

Training some teams here at Microsoft UK today on the beauty of social media, I asked some of my Twitter followers to tell me why they use the micro-blogging service so I could pass the wisdom on.

One of the first questions I always get asked when training is “Why should I be using Twitter?”

There’s Only One Ronnie Corbett and Harry Enfield!

Terrific stuff from two British comedy legends poking fun at Apple, Orange, Blackberry and Microsoft in this Christmas Special video.

Can’t help noticing the glaring omission in that line up though! Smile

Let's Talk

If this site has piqued your interest in hiring Mel, either as a speaker for your event or as a consultant for your business, contact him now to start a conversation about how he can help...

Get in touch with Mel