Specsavers – Long Sighted Customer Service

Went for a check up at Specsavers Richmond at the weekend. I do find it amazing how service can differ between franchises, but this lot have always been great at looking after their customers, more so than other branches!

Paying for my eye test, I spotted this contraption. A very simple to use, five question, push-button feedback machine.

It asked how satisfied you were with the waiting time, eye exam and overall experience. It was quick and, dare I say it, quite fun, but I wonder where the data goes to be analysed, and whether they actually act on it.

Having run many a search campaign for high street stores, I’d slip in at least one last question:

Did you view on our website, any of the products you have just puchased with the intention of buying them in store?

5 Comments

  • Dan Horton SEO

    On similar topic. I got some armani frames a couple of months ago, Vision express. Recently, the lenses appear to be as weak as a 100yold with diarrhoea as they are all cracked round the rim.

    Solution ? Well, talk about franchise variation… I need to pay 100 for replacement lense? What, I only just bought these? Ahhh” if you had taken out our protection plan”

    Reply Posted 16 years ago
  • amcroddy

    We went to Specsavers in Aberdeen yesterday and spent about an hour there. Our daughter had her eye test done and was told that she could get a free frame done. However, this morning, they called and admitted that due to their mistake, we have to actually pay GBP20 for the chosen frame instead. What can stop them in calling again and charge more prices? They actually refused to take the responsibility and treat us as customers.
    My advice – don't trust what they tell you on site.

    Reply Posted 14 years ago
    • Mel Carson

      Hello There!

      I'm out of the office now on holiday until 28th December when I'll be in Seattle!

      You might see the odd Christmas Tweet if I can use my phone without my wife seeing! 🙂 http://Twitter.com/MelCarson

      Thanks and have a nice break if you're taking time off!

      Regards

      Mel

      Reply Posted 14 years ago
  • amcroddy

    Went to Specsavers in Aberdeen yesterday and spent about an hour there. Our daughter had her eye test done and chose a frame which she was told would be free. However, they called this morning and admitted that due to their mistake, we are required to pay GBP20 on the frame chosen. What can stop them in calling again and charging more in the future? They should take the responsibility and swallow the loss!! Why can't they treat us as respected customers?!
    My advice: don't trust on what they say on site!!

    Reply Posted 14 years ago
    • Mel Carson

      Hello There!

      I'm out of the office now on holiday until 28th December when I'll be in Seattle!

      You might see the odd Christmas Tweet if I can use my phone without my wife seeing! 🙂 http://Twitter.com/MelCarson

      Thanks and have a nice break if you're taking time off!

      Regards

      Mel

      Reply Posted 14 years ago

Write a Comment

hidden

optional

Let's Talk

If this site has piqued your interest in hiring Mel, either as a speaker for your event or as a consultant for your business, contact him now to start a conversation about how he can help...

Get in touch with Mel