Direct Action Against Direct Mail
December 3, 2007 6:41 pm Offline MarketingSue Unerman’s column last week in Media Week: Is direct mail facing redundancy in a digital world? is most timely….
A couple of months back I posted on my Media Week Blog I was having trouble with The Royal Mail posting rubbish through my letter box.
Well now an estate agent in the area has found a cunning way around the “no flyers” policy in my apartment block. Last week I received not one, but two hand written envelopes bulging with offers to sell my flat.
I used to put all direct mail in the post box at the end of the road, but now I’m saving it up to give the manager of this estate agent a less than green Christmas present.
If I’ve asked for it, then fine. If I haven’t, then expect a “dialogue”.
Royal Mail & Direct Mail - Think Digital :
Date: December 21, 2007 @ 12:26 pm
[...] Royal Mail & Direct Mail - Think Digital December 21, 2007 12:26 pm MelC Direct Mail, Offline Marketing I have a love/hate relationship with The Royal Mail [...]