About
DigiTales is a collection of news, anecdotes and insight gleaned from the ever-changing internet marketing ether.
Some of the content mirrors my Media Week Blog, however here I can be seen to be a little less impartial! 
The Other Stories are simply observations about the “other stuff” in life, which I hope will raise a smile now and again, and again, and again!
Mel Carson – adCenter Community Manager –Europe
Mel’s Biog:
Mel joined Microsoft the day the French adCenter pilot started back in the Summer of 2005. As part of Microsoft’s Client Service Operations team, Mel’s role is to build relationships within the adCenter advertising community to support, educate & evangelise through the adCenter Blog, industry forums, and to speak about adCenter at trade shows & other events.
Mel began his online advertising career as the Shopping & Travel Editor at LookSmart UK over seven years ago, before progressing to Sales Operations Manager for their Performance Listings product on MSN.co.uk.
After LookSmart withdrew from International markets, Mel joined 24/7 Search as an Account Director managing search activity across all search engines for a number of blue-chip clients.
It didn’t take much persuasion for Mel to take the his initial role as Pan-European Search Media Strategist at MSN where he was part of the team that planned & executed the UK roll-out of Microsoft adCenter in August 2006.
Before getting into digital marketing, Mel was an internally-resting-actor who got his ignominious break in a Joe Cocker Video!
peter bordes :
Date: February 20, 2008 @ 11:29 pm
Mel great to have you as a reader on RelevantlySpeaking! love to learn more about your meeting Blaise and when we are going to be able to see the tech in app’s we can use
Peter Bordes