I’m Writing a Book!

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I was a terrible tease on Twitter and Facebook yesterday but can now share that I am writing a book!

Through an incredible set of events and connections – which include a paradise island, a Mayfair dinner, my first ever interview and a pint of Tribute in SW London – I’m co-authoring a book on digital advertising, marketing, search and social media with Professor Paul Springer of Ads to Icons fame.

Published through Kogan Page in the UK, US and Asia, it’ll be a collection of stories about people in the digital industry that have done ground-breaking things to help shape it and propel it forward.

There are some very good books out there about products and services, and there are some very good books on theory and best practice. Our writing will engage with, and expose the thinking and the stories behind those people who helped conceptualize those products and services, and who were the first minds to start mapping out the theories and online institutions that make digital what it is today.

That was the news. Winking smile

I’m incredibly privileged to be working with Paul and Kogan Page and we’ll have updates on the name and when and where you can pick up a copy of the book very soon…..

P.S. Follow Pioneers of Digital on Twitter.

Found in Advertising, Microsoft, Pioneers of Digital, Technology

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Mel is a... Speaker Mel is a seasoned keynote speaker who delivers inspiring talks on Social Media, Digital PR and Personal Branding. Get in Touch Hire Mel to Speak at your Event Mel is a... Strategist Through his company - Delightful Communications, Mel helps businesses make the most of digital and social media. Find out more Mel is an... Author Mel is author of the critically acclaimed Pioneers of Digital: Success Stories from Leaders in Adverting, Marketing, Search and Social Media and Introduction to Personal Branding. Buy his Books on Amazon
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