Context Matters – Microsoft Art Video

So we’ve had the Funeral Video, the Dance Video and now this one!

I’ll put them all into Context on Tuesday πŸ™‚

Unless you can guess what it is?!


  • Jon Myers

    Anything to do with a certain Microsoft ‘research piece’ in this area???

    Reply Posted 10 years ago
  • MelC

    Maybe! πŸ˜‰

    Reply Posted 10 years ago
  • Dixon Jones

    You have fantastic research to demonstrate that your ads are more relevent than the other guys’ – presumably UK centric, given the accent in the last advert?

    Maybe, but my guess is that you are launching Contextual ads in the UK on MSN owned properties?

    Reply Posted 10 years ago
  • PPCblogger


    How much did you pay Shoemoney to be in the ads?.


    Reply Posted 10 years ago
  • chris

    Where can I get this toaster that toast bread in under 14 seconds. I do not find where in the video I click to purchase. Hahaa.

    It would be interesting if certain parts of the video would change dynamically based on the viewership. This dynamic change would include the type of ad as well as what is being said by the actors of the video.

    Reply Posted 10 years ago
  • MSDN Blog Postings » In advertising, context matters

    […] on the topic of Context Matters. He posted posted the Microsoft Context Matters Funeral, Dance and Art videos on his blog and they’ve now been viewed through MSN Video by over 1500 marketers around […]

    Posted 10 years ago

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