Pay-Per-Click or Paper Clip?

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Dunno if it’s an urban myth but I just heard a story by the printer about a guy who was being interviewed for a job in search engine marketing.

The prospective employer asked him to prepare a presentation on “Pay-Per-Click”.

Obviously in need of a hearing aid, the guy turned up with a presentation on “paperclips!”

Wonder if he got the job?

5 Comments

  • Richard Gregory

    We still get those comments on sales calls…

    “how the hell can advertising on paper clips get me more sales???”

    erm…

    Reply Posted 16 years ago
  • MelC

    Funny that because businesses in the UK understand the term PPC or pay-per-click better than search marketing. Rymans must be doing a roaring trade!

    Reply Posted 16 years ago
  • Colm

    I knew you would blog about it!

    Reply Posted 16 years ago
  • cedric

    Well… This is an interesting one, because the Red Paper Clip is one of the most beautiful story of the Internet (on par with the Million Pixel Page). Remember? A few years a ago a guy decided to leverage the power of the internet to get a house in exchange of a paper clip… So he started auctioning his red paper clip, swapping it for always bigger products on the basis that someone somewhere needs a product more than you: full story here (http://oneredpaperclip.blogspot.com/)
    So he might have been off brief your little fellow, or you guys might just have missed a brilliant brain:) Tempted to think that the earlier prevail though.

    Reply Posted 16 years ago
  • Colm

    I knew you would blog about it!

    Reply Posted 14 years ago

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