Technology - Taste - Travel
Mel, following a foray into the world of acting is now Community Manager at Microsoft Advertising, a position that takes him across the globe speaking about internet marketing and social media. This, his blog, is a collection of news and anecdotes which Mel hopes will inform as well as bring a smile to peoples face.
Had the honour of interviewing Jeffrey Hayzlett yesterday at SES London.
Here, the ex-CMO of Kodak, talks about storytelling in marketing, the “4 Es” of social media and how no-one ever died because an advertising campaign went wrong!
If you can’t see the video click here.
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