Technology Archive

CES 2010 & Digital Hollywood – Gambling on Mobile & Social Media

Dummy

All manner of gadgets and gizmos here at CES in Vegas. Specialling liked getting my hands on the HTC Touch Pro 2 which will be delivered to me in the UK shortly.

Windows Mobile 6.5 looks a great improvement on 6.1 although no one was saying what 7 might bring!

I’m about to rush out the door to catch the last few sessions, so am cheekily linking to a couple of posts I’ve done on the discussions around social media and mobile and one my colleague Ginny has written about gaming.

Social Media Discussed at CES 2010 Digital Hollywood

Getting Connected at CES 2010 & Digital Hollywood – Day 2

Game Power – New Year’s Predictions from Digital Hollywood at CES 2010

Steve Ballmer at CES 2010 plus Digital Hollywood

Check out our Facebook Page and some photos too!

 

HTC Touch pro 2

Booth

Dell’s Richard Binhammer on Social Media

Richard, a lovely man who I met at a Dell Social Media Huddle organised by the equally lovely Kerry Bridge, on how Dell use Social Media to listen,learn and engage with their customers.

He also talks about how they have managed to generate $6m from Twitter!

Lost Your Phone? Find it with Microsoft My Phone – Review

When the Windows Phone launched a couple of weeks ago, so did a new service from Microsoft called My Phone.

I’d been using it for a while in Beta but the update has really got my attention because of some very cool features.

How about if you’ve misplaced your phone at home or left it on a train? Bloody annoying isn’t it!

The way My Phone works is to synch all your photos, docs, texts etc etc with the cloud under your Windows Live ID AND your phone’s last known location:

My Phone

Here’s what the website looks like now I’m signed in. On the left is a self-explanatory menus of all your phones bits and pieces that have been backed up.

You can see my phone was last backed up last night – you can set it to synch automatically.

My Phone

Click to find your lost phone and you’re presented with a “See map” option:

My Phone

Up pops a Bing map with where my phone was when I synched last!

You’ll also notice some premium features being trialled to:

My Phone

You can have the system ring your phone and it’ll work even if the phone is set to silent so no worries there!

Locking the phone is easy but obviously be careful with Erasing – last resort for that one.

To sign up go to: http://myphone.microsoft.com

More on other features next week!

Windows Phone US TV Ad

Check out the new TV ad for the Microsoft Windows Phone I wrote about on the Microsoft Advertising Blog last week.

The phone is positioned as having an operating system which can cope with the demands of both work tasks and play stuff like social networking, web and music.

LG Chocolate Phone $10k Treasure Hunt

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Interesting buzz-vehicle from LG.

Recall 5 of your “Chocolate” mobile phones with specific serial numbers and hand out $50k as a reward!

If you have one of the handsets knocking around, maybe it’s slipped down the back of the sofa or you know someone who’s sported one down the pub, make sure you check out the numbers below and I’ll have a Fortnum & Mason Hamper for letting you know!

802KPAE821224
803KPBF578597
803KPXV578330
803KPVH578503
803KPJP923836

But hurry – the offer ends on 30th September!

PPC Rockstars Interview with David Szetela

ppc-rockstars

 

Got interviewed last week by Mr PPC Fabulous David Szetela from ClixMarketing

During the show we discuss:

· The evolution of the Microsoft Advertising Community Team

· The Yahoo! deal?!

· Microsoft adCenter as the one-stop-shop for advertisers

· Microsoft Media Network

· Search and Display ROI Uplift Research

· Microsoft Advertising Intelligence

· Atlas Search

· adCenter Desktop

· adCenter ROI – “2 times to 5 times better than on Google and Yahoo!” says David!

· SES San Jose!

· Microsoft Advertising on Social Media

Check out the interview here: Microsoft Advertising Interview with Mel Carson

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