Public Speaking

Yusuf Mehdi at IAB MIXX Video at Advertising Week 2009

Well we’re having a blast over here in New York, working hard – 18 hour days – and playing hard for the rest of the time!

Feel very privileged to have been in the front row at Yusuf’s speech which I wrote about on Monday and there’s been a tremendous reception for my post on Ashton Kutcher’s keynote conversation yesterday.

Today we’re announcing LookingGlass and doing a ton more Tweeting and Blogging.

But check out the demo Yusuf does in this video. If you don’t have 40 minutes for the whole thing then just fast forward to the Bing demo at about 10.30 and that jaw dropping virtual reality stuff at 21 minutes!

AdWeek New York 2009 in Videos Photos & Twitter

Really pleased with this combined effort from our design/marketing/community teams at Microsoft Advertising.

We’ve just launched this Advertising Week 2009 social media hub which includes a Twitter feed of everything being talked about in relation to the event and videos of interviews we’ve done before and we’ll be doing during our time there.

There’s a photo stream and including a very cool DeepZoom plug-in on the home page!

I’ll be in New York for the week blogging and Tweeting, so hope to catch up with a lot of you there!

If you can’t make it I hope you’ll drop by this site now and again…

Going to Advertising Week 2009 in New York

Update: You can now catch up on all the news and coverage from AdWeek on our social media hub where you’ll find videos, photos, Tweets and blog posts following all the action: Advertising Week 2009

If you follow our Microsoft Advertising Blog you know we’re going to be sponsoring Advertising Week in New York 21-25th of September. IAB MIXX and OMMA are going on at the same time!!

From a social media point of view, we’ll be building on our success at the Cannes Lions Advertising Festival and have put together a madcap plan for running around the 5 or 6 venues in NY with our team, blogging, Tweeting and interviewing people on video to really try and bring the conference to life for those of you who can’t make it!

It’s great that Microsoft recognise the power of social media and invest in teams like ours to go and do this sort of thing.

More next week on what we’re doing as we unveil a very cool resource!

PPC Rockstars Interview with David Szetela

Got interviewed last week by Mr PPC Fabulous David Szetela from ClixMarketing

During the show we discuss:

· The evolution of the Microsoft Advertising Community Team

· The Yahoo! deal?!

· Microsoft adCenter as the one-stop-shop for advertisers

· Microsoft Media Network

· Search and Display ROI Uplift Research

· Microsoft Advertising Intelligence

· Atlas Search

· adCenter Desktop

· adCenter ROI – “2 times to 5 times better than on Google and Yahoo!” says David!

· SES San Jose!

· Microsoft Advertising on Social Media

Check out the interview here: Microsoft Advertising Interview with Mel Carson

Not Going to SES San Jose 2009 :-(

Ok so it’s all my fault!

When setting our wedding date Ashley and I didn’t check the conference calendar and so didn’t spot that Search Engine Strategies San Jose falls this year from 10th to the 14th August!

What were we thinking?!

It was only after paying the deposit on the caterers and the DJ, after friends had booked their exorbitant and non-refundable air fares from London, and after securing a super deal on an All American Mobile BBQ that we realised our gargantuan error.

Our wedding date is set for 15th August and as much as I tried to shoehorn a trip to California into our pre-wedding itinerary, herself was having none of it!

I tried to explain that SearchBash is a very sober affair and that I would make a Wednesday morning flight back to Seattle but to no avail………

It seems some things must take precedence over one of the happiest conferences of our lives.

I sincerely hope that you enjoy the week, that Mike Grehan & Kevin Ryan behave themselves and that the keynote speeches are much better than my best men’s are going to be!

Do say hi to all my Microsoft colleagues who’ll be there in force, and get a 20% discount by checking out this post on Microsoft Advertising Community!