Technology - Taste - Travel
Mel, following a foray into the world of acting is now Community Manager at Microsoft Advertising, a position that takes him across the globe speaking about internet marketing and social media. This, his blog, is a collection of news and anecdotes which Mel hopes will inform as well as bring a smile to peoples face.
Some folks have told me the overload ads from the Bing team didn’t make them want to use the service because it didn’t give them a tangible reason to switch.
All part of the grand plan, it’s ads like the above that address those who want to see Bing delve a little deeper into the power behind the experience.
The Internet Explorer 8 team have set up the Life Academy site to inspire 18-25 year olds to come up with an idea for the chance to win £10K to make that idea come alive.
“Internet Explorer is constantly improving to help you socialise with your friends, work smarter and make life easier. Now we’d like to give you the opportunity to bring your own ideas to life and help shape the future.
Internet Explorer 8 Life Academy is a competition which celebrates the Internet, its wealth of possibilities and lets you explore your potential.
From the environment to the arts, simply tell us your idea for making a difference in the world. If you impress our judges you could turn your idea into reality. And, just like Internet Explorer 8, we’ll help you on your way to achieve the best possible results.”
The team did some in-depth research into the “Net Set” generation and found:
Find out more on the research here and don’t forget to spread the word about the competition by retweeting this post or pointing young people to the Life Academy site.
And that’s not me saying it but the guys at www.Stuff.TV
Specifically they call out in the mag – (I can’t find it online):
1. Windows Phone 7
2. Bing
3. Windows 7
4. Xbox Project Natal
5. Surface
6. Windows Live
7. IE9
8. MSN Video Player
9. Office 2010
Check out my interview with Ashley Highfield who thinks articles like the above prove that Microsoft is getting its mojo back!
Was sent this by Chris Frost a while ago.
I hadn’t seen it, even though it’s from the same team that brought you Photosynth which I’ve demoed a thousand times.
Go to Snapdragon and type in a tag you want to explore.
Click on a photo to see that photo’s tags on Flickr:
Click on another tag and see related photos that share that tag:
And just keep on clicking……you’ll be there for hours….
Last week, to coincide with the launch of the rather swanky MSN Video Player in the UK, I interviewed Ashley Highfield who heads up our Consumer & Online division here in the UK.
Just seen the new Robin Hood movie trailer in HD!
This is really a very cool development for the MSN UK, built on the back of Ashley’s experience at the BBC with the iPlayer, now you can watch full time TV shows with no sign up or login and all in the beauty of Silverlight.
Not going to get much work done today now are you?
Just posted a video interview with Ashley over on the adCenter blog on the new Bing UK TV Ad and what it all means!
Did you see it? What did you think?
Remember this is a campaign……there’s more on the way!
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