March 27, 2008
Advertising, Customer Service
No Comments
Had an email yesterday from a director of a large digital media agency here in the UK.
Apparently a recruitment firm had got past their telephone receptionist saying they were calling from New Media Age (top industry magazine) and wanted to interview a particular person.
In fact they wanted to interview that person for a job with us apparently.
Now we don’t use that recruitment firm, so why are they arsing about malpracticing and causing potential friction between us and an agency?
Are they so stupid to think that someone won’t cotton on and it might not get blogged about?
Don’t do it! Or next time you’ll be outed!!!!
February 25, 2008
Customer Service, E-Commerce, Offline Marketing
1 Comment

Went for a check up at Specsavers Richmond at the weekend. I do find it amazing how service can differ between franchises, but this lot have always been great at looking after their customers, more so than other branches!
Paying for my eye test, I spotted this contraption. A very simple to use, five question, push-button feedback machine.
It asked how satisfied you were with the waiting time, eye exam and overall experience. It was quick and, dare I say it, quite fun, but I wonder where the data goes to be analysed, and whether they actually act on it.
Having run many a search campaign for high street stores, I’d slip in at least one last question:
Did you view on our website, any of the products you have just puchased with the intention of buying them in store?