October, 2012 Archive

Seattle Interactive Conference–Speaking on Pioneers of Digital #sic2012

After nineteen months of living in this town I’ve finally bagged a speaking slot at a Seattle event next week…..

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The Seattle Interactive Conference is a fabulous couple of days full of insight and cutting edge discussion and I’m thrilled to be talking about Pioneers of Digital on Tuesday 30th at 10.10am in Room 205.

Here’s the blurb:

Tales of the Unexpected from Pioneers of Digital

By 2016 there will be six billion mobile devices, two billion PCs and nearly a billion tablets in the world. As internet consumption keeps growing and the web becomes more crowded, brands will need to stand out and be brilliant like never before.

Taking us on a whirlwind journey showcasing campaigns and Pioneers of Digital from all over the globe, Mel Carson – founder of Delightful Communications & former Microsoft Digital Evangelist – will demonstrate how these examples have stood out and been successful by adapting quickly to new technology and consumer trends.

My talk on the book at the Online Marketing Summit earlier this week went very well. I was slightly disappointed at the lack of real-time tweets until someone pointed out that they were all actually listening to the stories I was telling, so that was nice to hear!

“Captivating” seems to be a word people are using most to describe the content and that’s exactly what Paul Springer and I set out to create!

I hope to see you in person next week at #sic2012, if not you can buy the book and leave a comment on the blog as to what you think and who we should include in the sequel!

Thanks to Morgan Bradley at BPR for helping me get the slot at the Seattle Interactive Conference too.

That Howie has some rock stars working for him you know!

How to Stop Procrastinating!

I am as guilty of procrastinating as anyone who puts off certain tasks until the last minute!

A few years ago I wrote about the book Eat That Frog, which is an excellent quick read to help you get over your stalling.

More recently I’ve read Procrastination too, and found out I’m a maladaptive perfectionist!

The above video is an excellent two minute explanation of why we procrastinate from ASAP Science.

Watch it and learn about “present bias” and “hyperbolic discounting” and then…………………stop procrastinating and get back to work!

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