February, 2011

New Windows Phone 7 US TV Ad

Fingers were rubbed raw last week at SES London demoing my HTC Mozart 7.

Consensus?

“Very cool! Love the seamless integration. Is Microsoft Office really free on it though?”

Oh yes……..and so much more!

If you can’t view the video Click Here!

Jeff Hayzlett Video Interview – Ex CMO Kodak

Had the honour of interviewing Jeffrey Hayzlett yesterday at SES London.

Here, the ex-CMO of Kodak, talks about storytelling in marketing, the “4 Es” of social media and how no-one ever died because an advertising campaign went wrong!

If you can’t see the video click here.

London Photo Tours and Photography Courses

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Last weekend I went on a photography course, bought by my wife for Christmas, run by Ron & Lou Smith from London Photo Tours.

Sports Illustrated Swimsuit Edition Dips with Microsoft Tag

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Our friends over at Microsoft Tag have helped Sports Illustrated take the plunge into mobile marketing-land with their revealing Swimsuit Edition.

When readers scan the tag they can:

· Vote for their favourite of the eight models competing for the chance to be a SI Swimsuit rookie in the 2012 issue. They can view photos and video of each model.

· Watch behind-the-scenes video of all 17 models in the 2011 issue.

· Share videos via Facebook, Twitter or e-mail.

· See their favourite 2011 models in “Model vs. Model,” featuring swimsuit models matched with a Nissan car.

· Download Sports Illustrated’s new Swimsuit Mobile App.

Great stuff from a team who’ve been covering a lot of ground recently like the new USA Today execution and 3M.

To time-pressed to read?

Spend 90 seconds watching the below video to see what Tag has to offer.

We Are Pregnant!

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We think this is the right way up!

The little rascal is due on our second wedding anniversary on the 15th August!

Ashley’s doing amazingly and I am over the moon!!

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Microsoft Cloud Computing Advertising in London

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Saw this huge outdoor ad at London Bridge station at the weekend.

All part of Microsoft UK’s push to get businesses enthused about the future of productivity and raise awareness of our cloud computing solutions.

If you haven’t see Office Web Apps, take a peek at the video below and more demos from Windows Videos.

Some Social Media Week 2011 Blog Coverage

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Well! If we’d known what we know today on Wednesday, I’m sure there’d have been a much different conversation between me and Ash Choudhury from Nokia as we waited for the social media for big brands panel to start.

Undressing Figleaves ByBox Building Projector Advertising

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Got a bit distracted last night by this projector ad on the side of a building in Hammersmith. Apparently they were showing up on buildings near our offices in Victoria too.

I like this approach.

You don’t expect it to be there, it’s dynamic, it captivates and engages, and has something for everyone – a girl in the office was most enamoured with the guy model that appears shortly after this lady.

Diving in Mauritius – Sea Urchin PADI Co Flic En Flac

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One of the highlights of our recent holiday in Mauritius was the scuba diving.

Flic En Flac, on the west coast of the island where we were staying, is peppered with more than twenty dive sites just 5 minutes off the beach, so we needed a good PADI company to guide us to the best spots.

Microsoft Arc Touch Mouse Videos

A couple of years ago I blogged about the original Arc Mouse and couldn’t contain my excitement back then.

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