Mel is Founder of Delightful Communications, a Seattle-based Social Media, Digital PR and Personal Branding consultancy. This is his personal blog, a collection of news and anecdotes which Mel hopes will inform as well as bring a smile to people's faces.
Travelling the world ain’t all that glamorous ya know!
The jet lag, interrupted cash flow (I’m getting better at doing expenses more regularly now), the late nights, rich food and being away from the wife (although some see that as a bonus – I don’t though, because she reads my blog), all balance out the nice hotels, air miles and exotic passport stamps.
I’m certainly not moaning. Not at all. But at the end of the day I realise I’m in a privileged position and make sure I pay for it through sheer hard work. At a 3 day conference I’ll be up working at 7am and rarely stop until 10.30pm or……much, much later!
This morning I’m off to Seattle to see the family, spend a couple of days in the office in Redmond, and then it’s off to LA for the Digital Hollywood conference.
I was just covering the show on the blog and through Twitter, but I’ve now been asked to speak on:
With my background in adCenter and the work we’ve been doing recently on multi-screen advertising, Engagement Mapping and LookingGlass, I should be able to contribute intelligently to the conversation. One hopes.
Just got back from India and loved this ad at the baggage claim carousel at Bangalore (Bengaluru) Airport.
For the short-sighted, the strap line says “Just how much did you miss your daughter?”
We spotted a number of witty marketing goings on – Ashley and I were attending a friends wedding – although the fake gear below could do with an overhaul given the gushing nature of the brand faux pas!